ANNISA FADHILLAH SUKMA; NONIKA DEWI SHADRINA. Pengaruh Digital Marketing dan Electronic Word of Mouth (E-WOM) terhadap Minat Beli Generasi Z. MENAWAN : Jurnal Riset dan Publikasi Ilmu Ekonomi, [S. l.], v. 4, n. 4, p. 53–61, 2026. DOI: 10.61132/menawan.v4i4.2412. Disponível em: https://journal.areai.or.id/index.php/MENAWAN/article/view/2412. Acesso em: 30 sep. 2026.