Digital Literacy Competence and Online Communication Responsiveness in Improving Public Service Effectiveness at Dasa’at Yudistira and Partners Public Appraisal Services Office
DOI:
https://doi.org/10.61132/santri.v4i5.2819Keywords:
Digital Communication, Digital Literacy Competency, Online Communication Responsiveness, Public Service Effectiveness, Public ServicesAbstract
This study aims to analyze the effect of digital literacy competency and online communication responsiveness on the effectiveness of public services at the Public Appraisal Services Office (KJPP) Dasa’at, Yudistira and Rekan, both partially and simultaneously. This research employed a quantitative approach using a survey method. The study population consisted of 78 employees involved in public service activities and the use of digital communication media. Data were collected through questionnaires and analyzed using multiple linear regression, t-test, F-test, and coefficient of determination. The results showed that digital literacy competency had a regression coefficient of 0.093, with a t-value of 1.681 and a significance level of 0.097, indicating that it did not have a statistically significant partial effect on public service effectiveness. Meanwhile, online communication responsiveness had a regression coefficient of 0.810, with a t-value of 13.764 and a significance level of 0.000, indicating a positive and significant effect on public service effectiveness. Simultaneously, digital literacy competency and online communication responsiveness had a significant effect on public service effectiveness, as indicated by an F-value of 353.301 and a significance level of 0.000. The R Square value of 0.904 indicates that the two independent variables explained 90.4% of the variation in public service effectiveness, while the remaining 9.6% was explained by other factors outside the research model. Online communication responsiveness was found to be the more dominant variable in improving public service effectiveness.
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