Strategi Komunikasi Pemasaran Spedometer Listrik Terhadap Masyarakat Pengguna Baru Di PT Srikandi Berkah Abadi Ponorogo

Authors

  • Sri Hartono Universitas Muhammadiyah Ponorogo
  • Nanang Cendriono Universitas Muhammadiyah Ponorogo
  • Ita Yogi Pratama Universitas Muhammadiyah Ponorogo

DOI:

https://doi.org/10.61132/jepi.v2i1.243

Keywords:

Marketing Strategy, Customer Service, PLN

Abstract

PLN is a monopoly trading company that sells electrical energy sources and manages all aspects of electricity in Indonesia, especially the Ponorogo area. In Ponorogo there is a company under the auspices of the Indonesian Electrical and Mechanical Contractors Association (AKLI) with the company name PT. Heroine of Eternal Blessing. In carrying out its work PT. Srikandi Berkah Abadi did not run smoothly, but there were many obstacles that disrupted the work process, one of which was the data input process. In this research we used a descriptive qualitative method where we carried out observations and direct interviews while conducting KKL within a period of 1 month. Based on the results of research that has been carried out previously, conclusions can be drawn, including: We carry out data processing activities on the implementation of connection work in people's homes, process data input on network maintenance and changes, and input employee hard disk data. While we were carrying out the KKL for 1 month, the problems we experienced were the ones we mentioned above, when inputting data in Microsoft Excel, it often had errors, crashes, and exited so that the data we were working on was lost and not saved.

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References

Handoyo Mukti, Aji. (2016). “Laporan Praktik Kerja Lapangan pada PT. PLN (Persero) Area Cempaka Putih”. Jakarta : Fakultas Ekonomi Universitas Negeri Jakarta.

Alwasilah, Chaedar A. 2003. Pokoknya Kualitatif. Jakarta : PT Dunia Pustaka.

Ronika, Nurfajar. 2020. Strategi Komunikasi Pemasaran PT. PLN (Persero) Unit Layanan Pelanggan Simpang Tiga dalam Meningkatkan Pendapatan Melalui Pelayanan Industri. Riau : Fakultas Ilmu Sosial dan Politik Universitas Riau.

https://pengertian.apa-itu.net/apa-yang-dimaksud-dengan-error.html#:~:text=Pengertian%20Error%20pada%20komputer%20adalah,yang%20berarti%20kesalahan%20dikarenakan%20pengguna. Diakses pada 10 Maret 2022. Pukul 20.00.

https://helpdesk.kallagroup.co.id/faq/item/masalah-jaringan-dan-penanganannya. Diakses pada 10 Maret 2022. Pukul 22.00.

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Published

2023-12-31

How to Cite

Sri Hartono, Nanang Cendriono, & Ita Yogi Pratama. (2023). Strategi Komunikasi Pemasaran Spedometer Listrik Terhadap Masyarakat Pengguna Baru Di PT Srikandi Berkah Abadi Ponorogo. Jurnal Ekonomi Dan Pembangunan Indonesia, 2(1), 01–07. https://doi.org/10.61132/jepi.v2i1.243

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