Pengenalan Potensi UMKM Gula Merah dengan Kemasan Gula Semut dan Gula Batu di Desa Barambang, Kec. Sinjai Borong, Kab. Sinjai Melalui Video Dokumenter

Rahmatullah Rahmatullah; Sartika Sartika; Rifkah Damayanti Abduh; Andi Elfira Yusria; Dielci Maryam Virginia; Fajar Abdillah; Resky Aulia M; Muhammad Dzakwan Zhafran; Muhammad Alisofyan Ar Djambia; Kasma N; Umar Sabirin

doi:10.61132/mengabdi.v2i3.648

Authors

Rahmatullah Rahmatullah Universitas Hasanuddin
Sartika Sartika Universitas Hasanuddin
Rifkah Damayanti Abduh Universitas Hasanuddin
Andi Elfira Yusria Universitas Hasanuddin
Dielci Maryam Virginia Universitas Hasanuddin
Fajar Abdillah Universitas Hasanuddin
Resky Aulia M Universitas Hasanuddin
Muhammad Dzakwan Zhafran Universitas Hasanuddin
Muhammad Alisofyan Ar Djambia Universitas Hasanuddin
Kasma N Universitas Hasanuddin
Umar Sabirin Universitas Hasanuddin

DOI:

https://doi.org/10.61132/mengabdi.v2i3.648

Keywords:

Devotion, Palm Sugar, Promotion

Abstract

The implementation of KKN is contained in the third point of the Tri Dharma of higher education. This is intended so that students can gain knowledge that is not available on campus. Apart from that, students also carry out community empowerment and service in their work areas from the knowledge they have gained on campus. The aim of this "MSME Palm Sugar Documentary Video" is to help palm sugar craftsmen promote their products using documentary videos which are made and then posted on social media so they can be seen by the public. Apart from that, this palm sugar product can also be known to many people through documentary videos that have been made, so that not only the local village community knows about this palm sugar product but also the entire Indonesian people. The work program "Video Documentary of Palm Sugar UMKM" is very influential in improving the creative economy of palm sugar UMKM to expand the marketing of their products. To be recognized by the general public.

Downloads

Download data is not yet available.

References

Aliyyah, R. R., Rahmawati, R., Septriyani, W., Safitri, J., & Ramadhan, S. N. P. (2021). Kuliah kerja nyata: Pengabdian kepada masyarakat melalui kegiatan pendampingan pendidikan. JMM (Jurnal Masyarakat Mandiri), 5(2), 663–676.

Simatupang, U. C. J., Sinaga, A. H., & Gea, B. J. P. (2023). Study nilai tambah air nira menjadi gula merah di Desa Buluh Awar, Kecamatan Sibolangit, Kabupaten Deli Serdang. Jurnal Darma Agung, 31(3), 112–119.

Sujana, I. W. C. (2019). Fungsi dan tujuan pendidikan Indonesia. Adi Widya: Jurnal Pendidikan Dasar, 4(1), 29–39.

Uyun, R. (2023). Aktivitas masyarakat dalam memanfaatkan pohon aren di Desa Pamijahan Kecamatan Bantarkalong Kabupaten Tasikmalaya. Doctoral dissertation, Universitas Siliwangi, Tasikmalaya.

Widyantara, W. (2019). Risiko dan faktor-faktor yang mempengaruhi produksi gula aren cetak di Desa Belimbing, Kabupaten Tabanan. Jurnal Manajemen Agribisnis, 7(1), 71–75.